ELLO … will this just be another social network that we grow to hate?

I’ve been tinkering round with a few ideas for a new platform and low and behold here comes one from right under me. Not saying this is what I was thinking as it’s not but still good to see something new coming out that is aimed at rivalling Facebook and Twitter.

Introducing ELLO. First reported on The Next Web.

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I have applied for a beta testing and I’m hoping I get an invite to give this a test.

Ello thinking is that it’s a free platform which┬áis ad free. Meaning it strips out algorithms and only shows you what you want to see. I think one of the coolest features is that is allows for .gifs. We all love a gif and I’m wondering why Facebook hasn’t added this to it’s features. It’s a no brainer for me and a great inclusion from Ello.

Once I’m in I’ll report back on more, but for now it’s just nice to see someone new.