About bloody time!
This is fantastic news for us stat nerds as we can finally get some more insight into our tweets and brand reach. Long gone are the days where a brand tweets and we don’t have much insight into where it lands. Twitter has now introduced a Twitter Dashboard that all brands must check out.
Great insights with full understand of your followers. This allows brands to find opportunities with potential cross branding campaigns and help find key brand influencers.
The Twitter Cards are a nice feature which give your bosses a more visual look at how your brand is performing online, plenty of fancy graphs to sink your teeth into.
How to access the dashboard
Get started by logging into analytics.twitter.com with your Twitter username and password.
Note: To view these analytics, your account must be at least 14 days old.