With Facebook still leading the way with overall users, it quietly being taught a lesson from SnapChat. Whilst the below trend is from the US you can best be sure it’s the same down here.
Whilst this isn’t new, it’s great to highlight this and express key opportunities in SnapChat for brands. Especially those brands with a younger audience.
This channel is yet to be taken advantage of and I feel it’s one that is not only cheap to execute but could potentially help brands with instant on and offline sales.