Sharks are on Twitter!

That’s right! Sharks in Australia have signed up to Twitter and are tweeting out their location!

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According to the west Australian government, almost 400 sharks have been fitted with acoustic transmitters that monitor a shark’s location. When the shark comes within half a mile to shore, the monitor triggers a tweet sent via the Surf Life Saving Western Australia Twitter feed.

By no means does this signal an end to shark attacks in Australia, but we like the digital smarts behind this social media integrated prevention.

What are your thoughts on this use of Twitter to provide information to the public?

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